Show Summary:
Episode 9 of the To-The-Trade podcast brings together hosts Laurie Laizure and Nile Johnson with designer, market guide creator, and panelist Marisa Wilson. The trio reflects on their recent experiences at High Point Market, exploring why this show felt like one of the most energizing events in years.
Marisa shares highlights from hosting her Hot Spot Tour focused on art and accessories, taking designers into unexpected showrooms like Design Legacy, Lucky Fish Gallery, and Windy O’Connor Home. She also recaps moderating a panel on the emerging field of neuroaesthetics—the science of how design impacts the brain and emotions—revealing how new certifications in this area give designers powerful language to communicate with clients.
The conversation dives into the real value of attending High Point. Beyond product discovery, it’s about genuine community. Laurie, Nile, and Marisa agree that market is where Instagram connections turn into hugs, where big-name designers reveal their human side, and where inspiration sparks simply from being surrounded by creativity. They stress the importance of moving past social media “perfection” to share real challenges, like nightmare projects and client frustrations, which every designer faces no matter their level.
They also swap insights on best showrooms for new designers. Laurie praises Kravet as a “one-stop shop” and highlights Curry & Company for its strong designer support and ethical culture. Marisa points to Design Legacy for bold, customizable pieces that wow clients. The group underscores how essential it is to plan ahead, download the High Point app, and take advantage of the wealth of free education and panels.
Marisa also explains the backstory of her High Point Market Guide, a resource born from her own need to navigate the show as a young designer. Today, it’s widely used and even featured by High Point Market itself, providing curated showroom lists and event picks that save designers time and overwhelm.
The episode closes with a reminder that success in design is not just about beautiful rooms, but about connection, continuing education, and building resilience in business. For both seasoned pros and first-time market-goers, this episode is packed with encouragement and practical advice.
Time Stamp-
00:00–02:00 – Laurie and Nile recap their Airbnb market experience
02:00–06:00 – Marisa’s Hot Spot Tour and neuroaesthetics panel
06:00–10:00 – Why neuroaesthetics matters in client communication
10:00–13:00 – Market energy, Instagram friends, and real connections
13:00–18:00 – Showroom recommendations for new designers (Kravet, Curry & Company, Design Legacy)
18:00–24:00 – Seasonal product focus, standout collections, and new tools like All Nine
24:00–28:00 – Why attending market is a business investment
28:00–35:00 – Marisa’s journey creating the High Point Market Guide
35:00–39:00 – Lessons from top designers, comparison traps, and keeping perspective
39:00–End – Where to find Marisa’s guide and closing thoughts
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