Shannon Ggem joins To-The-Trade to let IDC rebuild her Instagram for 30 days. What interior designers should post when the finished photos run out, and what pulls clients in.
Should your interior design services page list package details? Designers share what to include, what to skip, and how to write copy that converts.
Service Packages on Your Website: Helpful or Harmful for Interior Designers? Read More »
Morgan Finley talks with Laurie Laizure on To-The-Trade about her viral “Who’s Gonna Clean That” reel series, why designers struggle to explain their value.
The IDC community weighs in on print magazine features, pay-to-play publishing, and what actually brings interior designers new clients. Here’s the real answer.
Is Getting Published in Print Magazines Still Worth It for Interior Designers? Read More »
Interior designers are seeing endless “6-figure” coach ads on Instagram. Here’s what the IDC community says about what actually works, and what doesn’t.
Are 6–7 Figure “Scale Fast” Instagram Coaches Legit or Cons? Read More »
Eric Dillman joins To-The-Trade to break down social media strategy for interior designers: what to post, which platforms to prioritize, how to stay consistent, and how to finally get on camera.
Referrals, Google, contractors, realtors, press: where are your best clients really coming from? IDC designers share what’s actually working in today’s market.
How Interior Designers Find Their Best Clients: Channels That Actually Work Read More »
Should you tag your design team on Instagram? This guide covers team bios, social tagging modes, and a 15-minute policy to protect credit, privacy, and reach.
Interior Design Team Recognition: How to Handle Bios, Tags, and Credit Read More »
Feeling more competition lately? Diagnose why before touching your prices. Here’s a practical framework for standing out without discounting your way down.
Is the Interior Design Market Saturated? How to Compete Without Discounting Read More »
How Much Time Should Interior Designers Spend on Social Media? If social media is taking time you meant to spend on client work, you do not need more willpower. You need a clear purpose for the channel, a weekly time cap, and a small set of metrics you review on schedule. You open Instagram to
